How Affiliate and Network Marketers Adapt to Exciting Reality of Social Commerce and Consumer Economy

 

Check Incentive Plan with 8 Different Ways to Make Money Online

The Business Dictionary says evolution is a slow process of change from one form or level to a better or higher one that brings into being a superior or new order … face maturity with renewal or decline.

And so the dynamic internet growth has created forces to adapt to a rising Connection Economy and Consumer Era at a grand scale with implications for business structure and success.

In fact, one pre-launch marketing platform has met the greatest challenge of E-Commerce Fair Play.

And the big questions now for MLM and direct sales companies is how to stay ahead of competition, adapt to changing customer needs and preferences and enable their distributors.

MLM Companies Must Face Social Commerce

In good faith, many MLM companies are stepping up to meet the incoming demands of online marketing trends with better software and ecommerce platforms that provide turnkey ways to operate with integrated shopping carts, streamlined checkouts and sponsored loyalty programs with increased customer relationship management (CRM).

However, from the beginning, MLM has a sad legacy as a rather awkward modular structure for many people looking for some financial independence touted on such high hopes and hype producing far less outcomes while mostly spending far more money than earnings.

Strangely, the statistics have been knowingly tolerated that less than 3% of networkers with large fields of influence have became the top leaders with celebrated 7 figure incomes while the majority struggled to make any income trying to maintain expensive auto shipments.

For years, the vast underperforming networkers stayed silent in their rooms or garages overloaded with products because nobody wanted to declare their failures. Many dreamers would persist for a year and drop out only besmirching the reputation as a scam.

Interestingly, this downside has recently appeared as an Anti-MLM discussion on social media by several vulnerable women who began to publicize the inherent struggles of many distributors

Can you relate to some of their points?

— average MLM distributor’s salary was $183 annually

— will work for you despite any differences in resources, backgrounds, skill sets or networks

— massive downlines and team bonuses benefit a few

— lack of assistance and guidance to sales conversions business

— psychological toll through lack of competence or team effort

— rank maintenance depends on replacement of customer base

— more FTC regulation on medical claims since Covid

— FTC ruling for MLM compliance to adhere to the 70% rule that goods must be purchased by non distributors. Hard to prove when real money is made through recruitment to sustain income.

Reality Changes for MLM companies

The current reality is a Customer Economy within Social Commerce where shopping habits are changing to accommodate individual preferences to buy and sell with people they like and trust.

There is more concentricity to make a more human marketplace with greater value for entrepreneurs and consumers.

MLM companies could face the reality of possible economic collapse as negative publicity and old recruitment tools to build sustainable long term teams continues to be improbable for most at the bottom of the matrix.

Inevitably, an MLM association can mean short term gains. Even at a global level, there is concern that MLM may become an obsolete homebased business option. Will distributors burn out or be cut if they can’t make sales while social media continues to hyperventilate with influencers?

Several MLM companies are reconfiguring corporate structures and beginning to transition to affiliate programs where commissions are made through product sales versus recruitments. Social media consultants can continue to receive increased commissions.

Affiliate partnerships don’t focus on team building just promotion of an actual product where incomes can be diversified by promoting many products including sales commissions from customers.

There are several reasons I would not join another network marketing company UNLESS an Affiliate Opportunity is also combined…even better at a monthly subscription of $9.95.

WELCOME TO SHOPLY … E-Commerce Fair Play

Entrepreneurship will always boom where people want flexible opportunities to work for themselves in an uncertain national economy. Networkers will continue to believe in homebased security. However, the modern mindset is to leverage technology to better manage time freedom without family sacrifice.

Power dynamics have shifted from traditional retailers to the well-informed consumers with unprecedented access to information with more options to make their buying decision.

Social commerce has come full circle with social media platforms providing an effective way to engage current and potential customers beyond their direct contacts and communities for ongoing discovery, purchase and referrals.

Welcome Shoply, the next evolution in Social Commerce, as a new marketplace platform for a decentralized ecommerce revolution.

People get better opportunities to participate in the global economy as consumers, creators, influencers and sellers, resulting in a power shift from big to small; thereby, impacting every brand, retailer and platform business.

Every influencer, affiliate marketer or experienced business professional has the chance to be part of a global launch to decentralize ecommerce and level the playing field for all entrepreneurs.

Shoply opens a global marketplace that will streamline Physical Products, Digital Products, Vendors, Social Media Influencers, Team Builders and Business Developers all enabled by a single platform for both social experiences and ecommerce transactions.

Shoply also has a network marketing 3 x 12 matrix based on organizational volume and marketplace earnings.

There are 8 different ways to get paid!

Definitely, Shoply is a break through ecommerce opportunity that welcomes all Online Marketers …MLM, Direct Sales, Affiliates, Content Creators, Vendors and Influencers to check out their business model and potential in a decentralized global marketplace.

Watch our journeys  

Questions and comments are always welcome.

Mary Berukoff

amarie10@gmail.com

250 304 9710 PST